Eden Fish - Graphic Designer
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London Ponds

A project looking at ways to brand and promote a set of pools heated by the London Underground. 

London Ponds

London Ponds

The London Ponds project looked to create a simple brand identity, and advertising campaign for a set of pools heated by the London Tube. My route drew on festival branding to give a playful, summery feel to the identity. The campaign uses dynamic physical touchpoints to demonstrate how plants filtered the water, and thermochromic ink changes its colour and patterns as a train passes through the station. 

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